With every reservation and every check-in, hotels collect consumers' personal information. Data may be collected at multiple points, including a hotel's website and app. The data is not only useful in ensuring a smooth and pleasant stay for guests, but also for marketing and loyalty programs that keep customers coming back.
Over time, the amount of data collected by a single hotel is significant, and the amount of data collected by a hotel chain can be enormous. This article discusses cybersecurity measures that hotels can put in place to protect data, as well as policies and cybersecurity training designed to keep information security an ongoing priority for hotel staff.
Click here to read the full article.